Archive for the ‘Apple’ Category

TC50: Penn & Teller Show Off Their iPhone Magic Trick

Monday, October 26th, 2009

The magicians Penn & Teller have this card trick. Except it’s not really a card trick, it’s an iPhone app. You tell a friend that you know Penn & Teller and that they can guess cards remotely. To prove it you ask them to name a card, then you pull out your iPhone and tell your friend to send an SMS message to Penn (or sometimes it’s Teller). They always respond, because you are such good friends.

via TC50: Penn & Teller Show Off Their iPhone Magic Trick.

Pepsi apologizes for girl-getting iPhone app – Yahoo! Canada News

Wednesday, October 14th, 2009

SAN FRANCISCO (AFP) – US soft drink giant PepsiCo has apologized for a free iPhone application crafted to help men seduce women and keep records of conquests but the program remained available on Tuesday.

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Pepsi’s “AMP Up Before You Score” iPhone application categorizes women into 24 types and then uses the Apple smartphone’s Internet capabilities to link users to information about them and what they like.

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Pepsi apologizes for girl-getting iPhone app – Yahoo! Canada News.

Casino Marketeer: Mobile Marketing: The Big Picture

Monday, October 12th, 2009

According to a recent survey from Crowd Science, 38 percent of smart phone owners who don’t own an Apple iPhone would “probably” or “definitely” switch when making their next purchase.

via Casino Marketeer: Mobile Marketing: The Big Picture.

Best Buy® Mobile Survey Reveals America’s Appetite for Smartphones and the Killer Apps They Can’t Live Without | Business Wire

Monday, October 12th, 2009

MINNEAPOLIS–(BUSINESS WIRE)–Best Buy Mobile commissioned a survey revealing that a large portion of adults in America plan to buy a smartphone in the next 12 months. However, many barriers stand in their way, including confusion about the technology, the shopping experience and price. The poll of 1,000 Americans, half men and half women all over the age of 18, was conducted by telephone May 29-31 by GfK Roper, a division of GfK Custom Research North America, to obtain a snapshot of current habits, preferences and purchase intentions among today’s mobile phone users.

via Best Buy® Mobile Survey Reveals America’s Appetite for Smartphones and the Killer Apps They Can’t Live Without | Business Wire.

iPhone Claims 32 Percent of Handset Industry Operating Profits

Friday, October 9th, 2009

With the iPhone, Apple is doing to the handset industry what it has done to the PC industry with the Mac: Claiming an inordinate share of profits relative to revenue. Read More…